MJ HIStory : At the White House, 1984
In 1984, Michael Jackson was approached to donate "Beat It" as backing music for a commercial on drunk driving. Jackson agreed and it was arranged for the singer to be awarded with an honour from the President of the United States, Ronald Reagan. Prior to collecting the award, President Reagan sent Jackson a telegram, which read:
“Your deep faith in God and adherence to traditional values are an inspiration to all of us. You've gained quite a number of fans along the road since "I Want You Back" and Nancy and I are among them. Keep up the good work, Michael. We're very happy for you.”
The presentation took place on May 14, 1984, at the White House. Upon reaching the podium, Reagan remarked, "I hope you'll forgive me, but we have quite a few young folks in the White House who all wanted me to give you the same message. They said to tell Michael, "Please give some TLC to the PYTs." A reference to Jackson's Grammy Award-nominated song, "P.Y.T. (Pretty Young Thing)".
Reagan also stated that Jackson "is proof of what a person can accomplish through a lifestyle free of alcohol or drug abuse. People young and old respect that. And if Americans follow his example, then we can face up to the problem of drinking and driving, and we can, in Michael's words, beat it."